Affiliate Marketing Resources

FREE!

Want a custom Affiliate Marketing Plan, written just for you?  Let's go! 

FREE!

Want a custom Affiliate Marketing Plan, written just for you?  Let's go! 

Download your FREE Ebook by clicking here

We've picked up a few things since we started making Affiliate Tracking and Management Software in 1998.  We share some of this knowledge here!

Using AI in Affiliate Marketing

Affiliate marketing has become one of the most effective digital marketing strategies. As the landscape grows more competitive and complex, incorporating Artificial Intelligence (AI) into affiliate marketing programs has emerged as a game-changing approach.  AI offers new opportunities to streamline

How to Deal with Coupon Affiliates

The value of coupon affiliates has been a source of heated debate for nearly two decades. You can find valid points on both sides. That said, you must understand that not all coupon affiliates are equal. And there are thousands

Finding the Right Affiliates

Finding, recruiting and helping affiliates prosper is the foundation of building a successful affiliate program. Identifying the right affiliates is an art developed with years of experience. It’s also a mix of diligent research, using defined processes, and often a

Selling Affiliate to the C-Suite

As a digital marketing professional, you understand the power and potential of affiliate marketing. However, your bosses in the C-Suite might not be as educated on the value or even familiar with this specific marketing discipline. Let's face it –

Adding Influencers to Your Brands’ Partner Mix

Nearly every brand is looking to partner with influencers to provide access to additional customers, expand brand awareness, and generate revenue. And while influencer partnerships can be wildly successful, it’s not a slam-dunk. The process involves identifying the right influencers,

10 Ways Affiliate Marketing Adds Value for Small Businesses

Affiliate marketing is a powerful tool that can significantly enhance the growth and profitability of small businesses. By leveraging partnerships with affiliates who promote your products or services in exchange for a commission, you can expand your reach, drive more

The Basics of Working with Affiliates

There are definitely nuisances to recruiting and effectively working with affiliates. It’s a combination of best practices, experience, and data-driven analysis as well as a human, personal touch. However, some basics are non-negotiable when starting a program and working with

Leveraging Affiliates in the Marketing Funnel

Understanding the different types of affiliates and where they fit within the marketing funnel allows small businesses to create more targeted, effective affiliate programs. By leveraging the right mix of affiliates – ranging from content creators who build awareness to

Twelve Things You Can Do RIGHT NOW to Improve Your Conversion Rate

Understanding how to increase conversion rate and implementing these practical strategies, can help optimize your website’s performance, create a better user experience, and drive more revenue from your existing traffic. 1. Track How People Interact with Your Site    Use tools

Improving Conversion Rate Matters: Part 1

Conversion rates measure how well your website turns visitors into customers, directly affecting profitability and marketing efficiency. Optimizing conversion rates maximizes ROI, boosts revenue, and enhances customer experiences without increasing traffic.

A Phased Approach to Launching an Affiliate Program

Affiliate Marketing is a valuable and proven channel. However, when it comes to rolling out a new program, it’s not just a case of “if you build it, they will come”. A smooth launch involves a structured approach with distinct