Affiliate Marketing Resources

FREE!

Want a custom Affiliate Marketing Plan, written just for you?  Let's go! 

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FREE!

Want a custom Affiliate Marketing Plan, written just for you?  Let's go! 

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2
3
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Download your FREE Ebook by clicking here

We've picked up a few things since we started making Affiliate Tracking and Management Software in 1998.  We share some of this knowledge here!

Improving Conversion Rate Matters: Part 3

Improving low affiliate conversion rates may require website optimization to enhance user experience, trust, and checkout efficiency. A seamless, responsive design, clear CTAs, and personalized recommendations can transform visitors into loyal customers.

Improving Conversion Rate Matters: Part 2

Affiliate conversion rates are critical for program success, with even small improvements driving higher revenue, affiliate retention, and brand growth. Strategies like better affiliate resources, data-driven insights, and personalized offers boost efficiency and scalability.

What Makes a Great Affiliate Program Manager

A great affiliate manager blends strategic thinking, strong relationship management, and a results-driven mindset, building an affiliate program that exceeds client expectations and fuels long-term growth.

Affiliate Education Resources: Learning is Earning

New and experienced affiliate marketers can leverage diverse resources – from trade groups and podcasts to news outlets and conferences – to gain valuable insights, network, and stay informed about industry trends.

Supercharge Your Affiliate Program in 2025

Affiliate marketing in 2025 demands mobile-first strategies, data-driven personalization, and advanced technology adoption to meet evolving consumer preferences. By focusing on clear goals, strong affiliate relationships, and consistent optimization, marketers can drive engagement and sustainable growth.

Affiliate FOMO is Real

Affiliate marketing in 2025 offers exceptional ROI, customer engagement, and integration with influencer marketing. Businesses without an affiliate program risk losing ground to competitors who use affiliates to expand reach, build trust, and capitalize on social commerce trends.

Key Elements of a Great Affiliate Sign-Up Form

An affiliate sign-up page is more than a form – it’s a strategic tool that simplifies recruitment, aligns affiliate expectations with brand goals, and sets the tone for lasting partnerships. Transparency, simplicity, and clear program benefits drive affiliate motivation and

Holiday Preparation: Know the Numbers

Retailers saw $964.4 billion in holiday sales in 2023, driven by early shopping trends and increased online activity. For 2024, optimizing mobile experiences, offering clear benefits like free shipping, and investing in improved search tools will be critical for success.

The Affiliate Channel by the Numbers

Affiliate marketing is a high-growth channel projected to reach $40 billion globally by 2032, delivering an ROI of $15 for every dollar spent. With mobile accounting for 70% of traffic and affiliates driving 15–30% of digital sales, the channel is

Realistic Forecasting for New Affiliate Programs

Forecasting affiliate program growth requires balancing controllable factors like recruitment and incentives with market demand and competitor actions. By focusing on quality affiliates, clear metrics, and iterative improvements, businesses can achieve scalable and sustainable growth.

The Power of Working with Pet Partners

Aligning your brand with the themes of loyalty, comfort, adventure, and family that pets embody can help you reach new audiences through pet influencers, even for non-pet products. By tapping into the emotional connection pets create with their followers, you

Mitigate In-House Affiliate Program Management Challenges

Managing an in-house affiliate program offers control and cost savings but requires robust resources, technology, and proactive planning to overcome scalability, compliance, and performance monitoring challenges. Careful preparation and consistent learning are key to success.

In-House Program Management vs. Using an Agency

Managing an affiliate program in-house provides control, cost savings, and direct affiliate relationships, ensuring alignment with brand goals. However, it requires resources, expertise, and infrastructure to execute effectively.

Understanding Online Marketing KPIs

All digital marketers know that developing and implementing your online marketing strategy is only half the battle. The best plans also include ongoing measurement so you know what is working (or not), what can be adjusted, and if the overall

10 Trends Impacting the Affiliate Channel

The latest trends in affiliate marketing reflect the growing influence of technology, evolving consumer behavior, and the need for personalized, data-driven strategies. While most of these are not new to affiliate, they all continue to be at the forefront as

Using AI for Affiliate Recruiting

Our decades-long experience in the affiliate marketing space has proven that relationships are the foundation of a successful program. Having a solid connection and good communication with affiliates (not just your top performers) often results in stronger partnerships, increased conversions,